If you're a CPG food or alcohol brand, I'll help you stand out from the competition with an experience that sells more of your products.
I know it can be frustrating to have big goals for your company and feel bogged down by marketing that isn’t working well.
It’s never been harder for food and beverage brands to achieve marketing success than now in 2023, where unprofitable ads with skyrocketing costs are forcing you to re-think your approach.
But where do you allocate your resources? What do you focus on? With a tighter budget, how do you know what you decide is the right call?
That’s where I come in.
"Working with Allan has been invaluable for The Butcher Shoppe, as we launched our direct-to-consumer channel. Allan's guidance and creative talents helped us chart our path as we defined what an end consumer values differently than a wholesale customer. His comprehensive plan took consideration for our unique abilities and opportunities.
Thanks to his innovative ideas and insights, we were able to reach a new audience of consumers without disrupting valued partnerships. Overall, I highly recommend Allan to any company looking to build or grow their business through a direct-to-consumer channel, as his passion, expertise, and dedication are truly unmatched."
Stacey Weisberg
President of The Butcher Shoppe
Certain growth stages are better for marketing optimization than others - these are the three that benefit most from my work
Whether you have experience as an up-and-coming brand or you’re a wholesaler looking to sell D2C for the first time, create and maximize more lucrative sales channels – your website and email.
As a food and beverage company, you have to stand out online, but also on retail shelves and in-person. A unique brand identity is how I can help set you apart from the ever-increasing competition.
Delight your customers with memorable, unique experiences and watch word of mouth spread, leading to longer buying relationships, increased referrals, and more.
My name is Allan Glanfield. I love solving marketing problems and guiding teams to win with their strengths.
I’ve had the privilege of helping establish and grow brands in various sectors such as food & beverage, wine & spirits, cannabis, and hospitality.
How? By helping them stand out from the competition while building a profitable marketing department.
Are you next?
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